About Us
Who we are
Marcy Eisenstadt Freeman has over 30 years of experience in Sales, Retail Trade Marketing, Consumer/CPG Marketing, Healthcare Professional Marketing, Commercialization and Innovation. She has classical marketing training and experience in developing and testing positioning statements and concepts and building business cases and propositions, R&D briefs to develop and launch new products and integrated marketing plans for product success on a global basis.
Marcy began her career in Sales with companies such as KraftHeinz and ReckittBenkiser. After getting an MBA in Marketing at the William E Simon Graduate School of Business School of Business Administration at the University of Rochester where she was inducted into Beta Gamma Sigma National Honor Society, she "grew up" in Marketing at companies such as Bausch & Lomb and Colgate-Palmolive, traveled the world in Global Marketing with Abbott and led New Product Development and Commercialization at Sunstar Americas.
Marcy has lived on three continents and is multilingual. She holds a utility patent and four design patents from her work on insight-based new product development. Her proudest achievements are her three successful children, none of whom are patented but all of whom are unique.